Li Shufu: New Daimler major shareholder arrives in Germany

Li Shufu is the founder and chief executive officer of the Chinese auto company Geely and has entered Daimler. He now wants to explain his plans in the Chancellery as well.

Li Shufu: New Daimler major shareholder arrives in Germany

The new Daimler major shareholder Li Shufu is expected to come to Germany shortly to promote his plans with Stuttgart Auto Company. According to media reports, he will meet with Lars-Hendrik Röller next Tuesday, economic adviser to Chancellor Angela Merkel. Talks with Daimler top managers were planned in Stuttgart on Sunday and Monday.

The founder and chairman of Chinese car manufacturer Geely wool at Gesprächenklarmachen that he is a long-term investor. There was no official confirmation of planned meetings at first.

Li Shufu had announced on Saturday that he wanted to form an alliance with Daimler in order to be able to record it in autonomous driving and beiElektroantrieben with new competitors such as Tesla, Google OderUber. As reported, he is particularly interested in battery technology of Daimler.

"Leading provider of electromobility"

"The competitors who challenge us technologically in 21st century do not come from automotive industry," Li said. "The fight for future of automobile will not be able to win any current industry player alone." Therefore his entry to Daimler. He wanted to accompany Stuttgart Auto Group "on way to becoming one of world's leading providers of Electromobility".

The Stuttgart Auto Group welcomed commitment of LIS. "Daimler knows and appreciates Li Shufu as a chinesischenUnternehmer with special competence and orientation towards future, with which one diskutierenkann industrial change constructively," it was said in a statement.

At same time, Daimler and its former Chinese partner, BAIC Motor, have announced a high investment in China. Toger, hold want to invest as 1.9 billion dollars in expansion of DerProduktionskapazitäten to meet demand of world's largest automarket, as stated in a document from BAIC to Hong Kong stock Exchange. The plans were counted as Daimler's commitment to his longstanding partner BAIC.

Automotive experts such as Willi Diez, director of Institute for Automotive Industry in Geislingen and Ferdinand Dudenhöffer, professor of automotive industry at University of Duisburg-Essen, expect Daimler to benefit from Geelys entry. The Germans now have a partner with Geely, who opposes Silicon Valley companies with ir own technology, said Dudenhöffer. Li is a long-term, well-predictable investor and a "dazzling strategist". His company Geely was " most dynamic of all". Daimler can offer completely new approaches and additions to Chinese market.

World Group Geely

Daimler announced on Friday that Li Shufu 9.69 percent of company. According to current prices, DerAnteil has a value of well over seven billion euros. Many industry observers had anticipated entry of Geely at Daimler, although not necessarily to this extent.

Daimler's management plans to rebuild group at this time. The Chairman of Board of Management, Dieter Zetsche and his chief financial officer Bodo Uebber, is hovering over a holding under whose roof three separate companies are to stand: one for cars and vans, one for trucks and buses, third for financial services and new Mobility Services.

Lis Company, Zhejiang Geely Holding, is according to its own data largest private automobile company in China and one of leading providers of electromobility worldwide. The company includes automakers Geely, Lotus and Volvo as well as Chinese car-sharing provider Cao Cao.

It is said that Li assumes that thoughtthatwithin about two or three car manufacturers would survive change in industry. His goal of expanding Geely into a global group with good chances in competition, he comes a step closer by joining Daimler.

Date Of Update: 26 February 2018, 12:03
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