the chasm between The critics of the political world to the respect of Facebook and the popularity of its services continues to grow. The results of the giant of the social networks during the first quarter illustrate again the increasing attractiveness of its platforms for internet users and at the same time for the advertisers.
" READ ALSO - Criticized from all sides, Facebook no longer wants to regulate the Internet alone
The number of active users daily applications of Facebook has climbed to 8% from January to march, compared to the same period in the previous year. Facebook has now reached all the days of 1.56 billion people. At the same time its advertising revenue soars 26% to exceed 15 billion dollars over a period of only three months.
Even the news of a provisioning of $ 3 billion to cover a potential fine that the Federal Trade Commission (FTC) could inflict on the company, did not seem to alarm its shareholders. The revelation explains, however, an amputation of the quarterly earnings of Facebook's 51%. But Wall Street is delighted, on the contrary, that the company Menlo Park (California), who also holds the platforms Instagram and Whatsapp, is preparing to turn the page on bad habits that we hope to be in the past. The course of Facebook on the otc market after the close of the Nasdaq yesterday has climbed more than 8%.
The firm of Mark Zuckerberg believes that the possible punishment for violating the terms of an agreement between it and the FTC dating back to 2011, is between 3 billion and $ 5 billion. This is, at worst, represents the confiscation of a quarter of the profits for allowing a through ownership of private data relating to 87 million of its users in order to monetize them then with a firm marketing policy at the service of Donald Trump in 2016. A fine of $ 5 billion would represent, however, a record for the FTC, as regulator of the social networks in the United States in the absence of a new law on the protection of private data.
"bleeding" shocking yet continue to be discovered regularly. They evoke the excitement of the political authorities, for example when a terrorist uses Facebook to broadcast live images of his massacre of muslims in mosques in New Zealand. They atterrent when it is discovered that personal data of users have yet been published on servers in the "cloud" managed by Amazon. But "if the advertisers say they are concerned about the many problems with Facebook, this concern does not translate into a fall of their expenditure in advertising," says Debra Aho Williamson, analyst at EMarketer.
perhaps they are reassured by the promise made last month by ceo Mark Zuckerberg, the boss and founder of Facebook, to develop its various platforms into a system of private exchanges, encrypted and ephemeral, rather than persevere with the model of exchanges public that has allowed Facebook to establish its domination over the social networks? At least they do not believe that the Congress will happen this year on a law that would go beyond the requirements already imposed by the european Union on the protection of personal data of internet users.
" SEE ALSO - what's to stop Facebook? (show "The Decrypters the 05/02/19)
what's to stop Facebook ? - Look on Figaro LiveUpdated Date: 27 April 2019, 00:00