Can you imagine the Galeries Lafayette department store buy Louis Vuitton? Of course not. This scenario unlikely to be realized yet, on a smaller scale, in the galaxy of the emerging luxury 4.0. The e-commerce platform of high-end fashion Farfetch is going to buy out the owner of Off-White.

This brand of ready-to-wear and accessories streetwear sold price of gold, created by Virgil Abloh in 2013, is a phenomenon on the social networks, e-commerce sites and in the trendy shops. Everywhere in the world, this is the reference of the millennials, the target of the 18-34 year olds that all the claws deluxe try to seduce her, each in its own way.

the New Guards, the principal shareholder of Off-White, is a creator and incubator of labels, including Palm Angels, Marcelo Burlon, and Heron Preston. Its turnover in twelve months (end-April) was € 345 million (+ 59 %) and profits to $ 95 million (+ 83 %). Its founders were looking for a partner. After discussion with fund ...