In only a few years, the flourishing market of the escape game has conquered the French territory. Booked for Saturday evening between friends, this hobby is starting to permeate the business world. Locked in a room game for an hour, teams of 4 to 6 people, must escape. It comes to solving puzzles and other ingenious mechanism by collaborating with his friends. Some companies use this invention from playful to recruit, others to integrate the new recruits!

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Defuse a bomb in order to avoid that the company Niji explodes. This is the "small" challenge entrusted to Maxentius and his colleagues. Freshly recruited as a project manager, the new employee de33-year-old has taken part in an escape game professional imagined by the company's Rennes 3600 seconds. The former associate of Dailymotion, has left his job in Paris for family reasons. He decided to ask his suitcases in Rennes with his wife. Looking for a job, he wanted to find "the exceptional atmosphere and the family spirit" of his previous employer. The applicant is applying for Niji and seems charmed by his new company. Bingo!

The society at the service of the digital transformation, created in 2001, has hired more than 350 people in the last three years to reach a total of 850 employees. "We need to support our growth of 20% each year," says Stéphanie Béraud, HR manager at Niji. Recruit, integrate and retain, therefore, are priority objectives. It is for this reason that an induction day is organised every two months. Each "promotion" is comprised of a thirty-year-old of new employees, trades, from the six sites (Paris, Lille, Nantes, Rennes, Bordeaux, Lyon), of the company. "We are proud of being in the region," adds the HR director. Our premises are located systematically in the center of the city and close to train stations to make travel easier." Although more than half of the individuals are concentrated in the capital, they have the freedom to leave while continuing to work for the brand.

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The participant qualifies as the animation inclusion of "very intelligent". The escape game "allows you to know his or her colleagues, communicate with them and work as a team," he continued. On this occasion, we discover all the trades of Niji, and we endorse its values, its identity." The day of integration exists for a long time but was exclusively based on the listening. "There was little interactivity," explains Stéphanie Béraud. We wanted to make it more lively, more fun. Employees retain more information by playing rather than listening." This day allows newcomers to build up a network other than their daily team. Many other events throughout the year. "We want to create the wow factors after the employees integrate into the enterprise, not before, for as they live by themselves," says-t it.