COMMUNICATION: The Controller ensures the survival of companies

(Information sent by the signing company).

COMMUNICATION: The Controller ensures the survival of companies

(Information sent by the signing company)

The sixth edition of the Controller Centricity 2022 Congress has brought together more than a thousand professionals, of which 250 have participated in person. The headquarters of the Pontifical University of Comillas in Madrid has hosted this event that has had renowned specialists in controlling, economics, strategy and communication, including the speaker Marc Vidal. The function of the Controller as an agent facilitating the survival of companies has been the main conclusion of this annual event

The Controller Centricity 2022, the most relevant management control congress held in Spain and Latin America, organized by the Global Chartered Controller Institute (GCCI), has concluded that the main challenge Controllers face is data analysis with the support of technological tools for companies to build the appropriate strategy that allows them to survive in times of high uncertainty such as the current one. Risk control and management The Professor of Financial Economics and Accounting at the Autonomous University of Madrid (UAM), Prosper Lamothe, has opened the day stating that the Controller has to introduce a risk measurement model that allows multiple scenarios to be generated and to analyze the correct coverage for each one of them. In this way, "it will facilitate decision-making that prevents companies from going bankrupt". For these professionals to be agile, the business leadership must commit to the company's transformation process. "It's time to automate processes to have time to think and redefine." A new data model is needed and to give more value to the strategy and not so much to the objectives, "because these expire", he assures. Adapting to changing environments The discussion table on technology, in which KPMG, BPC have participated

ContactContact name: Global Chartered Controller Institute (GCCI)Contact description: Global Chartered Controller Institute (GCCI)Contact telephone number: 615 203 063