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This historic event brings together world leaders and the creative forces of luxury fashion to honor Brunello Cucinelli, Jonathan Anderson and Amina Muaddi.
PARIS, March 6, 2023/PRNewswire/ -- Neiman Marcus Group (NMG) hosted a gathering in Paris last night to celebrate the Neiman Marcus Awards and honor the 2023 honorees. The event also marked the start of the annual lineup of clients who will harness the full force of Neiman Marcus' merchandising and marketing magic and its deep relationships in the fashion community.
"Bringing together the beating heart of the luxury industry was an incredibly important component of how we reimagined the awards platform," said Geoffroy van Raemdonck, NMG CEO. "Tonight we have come together, united by a passion for our customers, to celebrate the fashion visionaries revolutionizing luxury experiences."
The retailer brought together industry leaders and creative forces, along with global brand partners, past Award recipients and blue-chip customers. More than 50 fashion brands were in the room, collectively reflecting nearly $200 billion in total revenue and employing nearly half a million people worldwide.
Brunello Cucinelli received the prestigious Neiman Marcus Award for Distinguished Service in the Field of Fashion, an accolade that has honored more than 150 fashion personalities over 85 years. The inaugural awards went to LOEWE Creative Director Jonathan Anderson, who received the new Neiman Marcus Award for Creative Impact in Fashion, and accessories designer Amina Muaddi, who received the new Neiman Marcus Award for Innovation in Fashion. the Field of Fashion. The Neiman Marcus Award statue was designed by William King in 1961, symbolizing the spirit of unfettered freedom so essential to the fashion designer.
"I greatly admire our 20-year partnership with Neiman Marcus, one of the world's foremost expressions of fashion and luxury and an icon of lifestyle and elegance," Cucinelli said. "Thank you [Neiman Marcus] for this gift, because it pays tribute and honor to our Italy, to our region of Umbria, to our Solomeo and to all those human beings who, with their skilful hands, are capable of designing special things."
The event took place at La Suite Girafe, as the culmination of the Fall/Winter 2023 season of Paris Fashion Week. Notable attendees included: Noah Cyrus, who performed for guests; Ashley Park and Paul Forman, from Emily in Paris, who both wore Brunello Cucinelli collections; Sabrina Elba, Didi Han, Lori Harvey, Tina Kunakey and Olivia Palermo, among others. Rosita Missoni, special guest, celebrated the 50th anniversary of the awarding of the Distinguished Service Award.
"Thank you so much, Neiman Marcus, for choosing me. You've been there from the beginning and believed in me when no one else did," Anderson said at the event. "Thank you for supporting LOEWE in everything we do."
Each honoree's unique brand expression will be brought to life through immersive experiences that engage customers in stores, online and through distance selling, as part of the retailer's integrated approach. They will enjoy privileged access to exclusive events, selected collections and leisure activities in stores. The activity will be further amplified as part of an integrated marketing strategy, across the website, app, social media, store visuals and the Neiman Marcus Book. To celebrate the Awards, several storefronts have been transformed to honor past honorees, whose legacy continues to inspire customers today.
"It's not often that an accessories designer gets the same recognition as a ready-to-wear designer or is considered a fashion innovator," Muaddi explained. "It's a very important award for me because having Neiman Marcus as a partner was always a dream before I started my business, and Neiman Marcus believed in me from the beginning."
Brunello Cucinelli will launch the Icon Collection next April, with exclusive pieces and a personal appearance for clients in Dallas. Jonathan Anderson and Amina Muaddi will each design exclusive collections and celebrate them with Neiman Marcus customers at select stores across the country. Neiman Marcus will expand into new categories by honoring different industry creatives each year.
The Neiman Marcus Awards platform is one of many ways the luxury retailer creates a differentiated halo effect for all brand partners and makes life extraordinary for its luxury customers. For more information on the Neiman Marcus Awards, visit the Neiman Marcus Awards website.
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ABOUT THE NEIMAN MARCUS AWARDSNeiman Marcus Awards is a new platform to recognize and amplify the advancements of fashion luminaries around the world. It includes the return of the prestigious Neiman Marcus Award for Distinguished Service in the Field of Fashion, a legacy award established by Carrie Marcus Neiman and Stanley Marcus 85 years ago, as well as two expanded categories: the Neiman Marcus Award for Creative Impact in the Field of Fashion and the Neiman Marcus Award for Innovation in the Field of Fashion.
The Distinguished Service Award has been presented to more than 150 luxury fashion luminaries including Christian Dior, Coco Chanel, Yves Saint Laurent, Giorgio Armani, Grace Kelly, Karl Lagerfeld, Miuccia Prada, Oscar de la Renta, Ralph Lauren, Salvatore Ferragamo, Carolina Herrera, Estée Lauder and Baccarat, among others.
The revamped awards are an extension of the company's growth strategy to revolutionize luxury experiences. Celebrate brand partners who share an interest in NMG's differentiated approach to retail and purpose-driven engagement to create impact. As a relationship business, the rewards platform embodies the company's differentiated business model, connecting brand partners with luxury customers in entirely new ways.
ABOUT NEIMAN MARCUS: Neiman Marcus is a Dallas-based luxury retailer, since 1907 offering customers access to exclusive and emerging brands, early service and unique experiences. Every day, Neiman Marcus connects with customers around the world and delights them with exceptional experiences through its 36 US stores, one of the largest luxury e-commerce platforms in the US, and personalization technology. and industry-leading distance selling. From delicious dining and beauty services to bespoke experiences and exclusive products, there is something for everyone. To stay up to date with the latest Neiman Marcus news and events, visit neimanmarcus.com or follow the brand on Instagram, Facebook, YouTube and Twitter.
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