RELEASE: Supply chain pioneer CBX Software has changed its name to Trade Beyond

The new name reflects the company's mission to empower retailers with the supply chain of tomorrow.

RELEASE: Supply chain pioneer CBX Software has changed its name to Trade Beyond

The new name reflects the company's mission to empower retailers with the supply chain of tomorrow.

HONG KONG and SAN DIEGO and MUNICH, Oct. 31, 2022 /PRNewswire/ -- CBX Software, the leading provider of multi-enterprise platforms for the extended supply chain organization, announced today that it has changed its business name to TradeBeyond.

CBX Software pioneered the multi-tenant platform that streamlines retail product development, sourcing, and supply chain operations. The new name, TradeBeyond, represents a significant milestone in the company's success over the past decade, helping many of the world's leading brands and retailers increase private label volumes while reducing lead times and costs.

With this approach, the company has achieved year-over-year revenue growth and profitability. Going forward, TradeBeyond is investing in a new level of growth, enriching solution offerings and increasing customer value. The new name underscores the company's ongoing mission to go beyond the norm to deliver powerful extended retail supply chain solutions that help supply chain partners maximize speed, scale and sustainability. TradeBeyond goes further by equipping clients with data, intelligence, and automation capabilities that shorten time to market, increase brand protection, and help plan for challenges and opportunities.

Along with the new name, TradeBeyond will adopt the slogan "Empower Tomorrow". This embodies the company's charter to empower retail businesses with the supply chain of tomorrow. TradeBeyond will continue to invest in powerful ESG solutions that help our clients ensure that their merchandise is designed, sourced and produced in accordance with social and environmental compliance standards.

"TradeBeyond is not only helping our clients digitize and optimize their global supply chains," said Michael Hung, CEO of TradeBeyond, "we are empowering them to manage their supply chains more responsibly and sustainably."

Our executive team looks forward to sharing more exciting news and developments in the coming months.

About TradeBeyond

TradeBeyond is the leading provider of multi-business platforms for extended supply chain organization. More than 30,000 retailers, brands and suppliers around the world rely on TradeBeyond's extended supply chain platform to coordinate product development, sourcing, ordering, production, quality and logistics. TradeBeyond enables our customers to work smarter, with greater visibility and control, and to source and produce products faster, more responsibly and more profitably. For more information, visit www.tradebeyond.com.

CONTACT: Russel Beron, Director of Communications, russel.beron@tradebeyond.com

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