- ViewLift promotes the launch of LIV Golf on LG Smart TVs for the upcoming Valderrama and London tournaments
NEW YORK, June 27, 2023/PRNewswire/ -- ViewLift, a global leader in comprehensive streaming and over-the-top (OTT) solutions, is pleased to announce the release of new features for the LIV Golf Smart TV app, the best of its class. In addition, the app is available worldwide on LG Smart TV in time for the LIV Golf tournaments in Spain (Valderrama, June 30 - July 2) and London, UK (Centurion Club, July 7 - 9). , and it is the first live golf application on the LG platform.
"LIV Golf offers great video experiences that enhance viewing for existing golf fans and also attract new fans to this great sport," said Will Staeger, Head of Media, LIV Golf. "We knew that innovative video services would be a critical part of winning new fans and we chose to work with ViewLift because we trusted them to launch and innovate at lightning speeds. ViewLift has delivered on this promise, delivering OTT and web experiences that have the flexibility to appeal to new and returning golf fans alike. We're excited LG Smart TV owners can enjoy all the action from London and Valderrama."
New features to be released in the coming months include:
Rick Allen, CEO, ViewLift, said: "These announcements meet LIV Golf's main goals: to increase distribution by bringing LIV Golf events to more devices, including Smart TVs, which seamlessly display live sports, and to combine the On-pitch innovation with compelling fan viewing experiences Customization features deliver the right content right out of the box Interactive leaderboards put fans in the center of the action, making it easy to evaluate the game at any time. which starts with the upcoming events in London and Spain will become the new sporting standard."
ViewLift allows LIV Golf to broadcast live competitions through PCs, mobiles, Smart TVs and other devices connected to the television. He has developed the LIV Golf applications and the video functionality of the livgolfplus.com website. ViewLift's cloud-based platform enabled LIV Golf to launch live video on the web within weeks of the engagement in 2022. For season two, ViewLift and LIV Golf have worked together to deliver exciting new content experiences, including the viewing via the LIV Golf mobile app, while also providing additional content streams such as live action from the driving range and practice green, hole cams and team streams.
About ViewLift ViewLift is a comprehensive digital content delivery platform that enables sports leagues, clubs, federations, rights holders, and others to monetize their content through branded native applications across major OTT devices including web, mobile, devices connected to television, Smart TVs and video game consoles. ViewLift offers its clients a wide range of monetization models on a proprietary platform with advanced real-time analytics. Visit www.viewlift.com.
Media Contact: Platform Communications for ViewLift David Bramley / Azhar Uddin 44 (0) 7711 239 062viewlift@platformcomms.com
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