GUANGZHOU, China, Nov. 20, 2023 /PRNewswire/ -- A report from GDtoday:
The 20th ICIF and Shenzhen Design Week 2024 were promoted at the Museum of 21st Century Arts in Rome, Italy on November 17 (Rome time).
The event aims to promote the 20th ICIF and Shenzhen Design Week, as well as introduce Shenzhen's cultural industries to the Italian people. The event was attended by more than 100 representatives of the Italian Federation of Associations of Travel and Tourism Companies (FIAVET), the Italian National Tourist Office (ENIT), the Mediterranean Archaeological Tourism Exchange (BMTA) and other cultural organizations.
"China is Italy's largest trading partner in Asia. The trade volume between the two countries has exceeded $80 billion, with Guangdong province accounting for 19%," said Zhang Linxiao, cultural counselor at the Chinese Embassy in Italy.
Zhang invited the Italian people to attend the 20th ICIF and Shenzhen Design Week 2024, saying: "Shenzhen is the first city in China to receive the title of 'design capital' from the United Nations. China welcomes people from Italy and around the world to contribute their ideas at the 20th ICIF and Shenzhen Design Week, in order to deepen exchanges between China and Italy."
"I got to know Guangdong province in 1979," said Ugo Papi, assistant to the mayor of Rome, noting that he had visited the city of Shenzhen in the 1990s. He recalled that at that time Shenzhen was a small fishing village and everything was under construction. .
"The development of Shenzhen is a miracle in the world, because it has evolved from nothing to become a world-famous city in the field of technology and investment environment," he added.
He noted that the Shenzhen miracle was created by the regional advantages of the Guangdong-Hong Kong-Macao Greater Bay Area as well as China's rapid development.
"Shenzhen represents the future and will inspire the development of Rome during exchanges between the two cities."
It is reported that the 20th ICIF will be held from May 23 to 27, 2024, while Shenzhen Design Week 2024 will be held on April 27.
2024 is the 700th anniversary of Marco Polo's death. Once upon a time, Marco Polo visited China and introduced the eastern region to the people of Europe. It is believed that the cultural exchange activities will continue the spirit of Macro Polo and deepen understanding between China and Italy.
Established in 2004, China (Shenzhen) International Cultural Industries Fair (ICIF) is dedicated to creating a cooperative platform that catalyzes cultural exchanges and mutual learning between China and countries around the world, facilitating cultural investment and trade. . It has been successfully held for 19 years and covers various fields of the cultural industry, including digital culture, creative design, film and television entertainment, animation and games, news and publishing, culture and tourism, arts and crafts, intangible cultural heritage and art.
Shenzhen Design Week is an important international exchange and cooperation platform for the "Design City" project in Shenzhen. Since its launch in 2017, Shenzhen Design Week has rapidly emerged in the international design field, receiving wide industry attention and becoming a well-known comprehensive and interdisciplinary design event.
The promotion is one of the activities of "Charming China 2023: Guangdong Cultural Exhibition". The event will also be held in Egypt and Malaysia and will include concerts featuring music from Guangdong, an art exhibition, a photography exhibition and more.
The event aims to promote cultural exchanges and mutual learning between China and countries in Europe, Africa and Asia, showing the world the profound cultural heritage of Chinese civilization and the charm of Lingnan culture.
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