ANAHEIM >> The price to visit Disneyland and Disney California Adventure – for either a day or with a year’s pass – is going up again.
Effective Sunday, it will cost $97 to go to one of the parks on Value days, the lowest-priced days of the year, up $2.
A visit on a Regular day will be $110, while a Peak day will cost $124, both up $5. Tickets are more on days when demand would be higher.
Parking is going to $20 from $18.
Since 2000, a single-day admission price to Disneyland has tripled on Peak days, with ticket prices going up at least once a year since 2002.
• Storify: How people on social media reacted the news of the Disneyland, California Adventure price hike
“Our pricing provides guests a range of options that allow us to better manage demand to maximize the guest experience and is reflective of the distinctly Disney offerings at all of our parks,” said Suzi Brown, a Disneyland spokeswoman.
Reaction to the announcement was swift on Saturday.
“Four hundred dollars for a family of 3 to get into the gate (on peak days),” said Tony Diamante, 57, of Temecula. “I can afford it, but this is a week’s pay for someone making $15 to $18 an hour, depending of course on taxes.”
James H. Carter II, 40 from Huntington Beach, who runs a podcast called Creepy Kingdom, said tourists will continue to pay.
“As a traveler, it doesn’t matter how much it cost. You booked the hotel, you flew down or drove down, an extra $10 is not really going to deter you,” he said. “It’s unfortunate for the consumer but Disney raising tickets a few dollars is not going to stop people from coming.”
Jay Valles, 31, of Whittier said he was a former annual passholder but discontinued and stopped visiting the park last year because of price increases and overcrowding.
He said while Disneyland is still a better value compared to other live entertainment options, Disney needs to get rid of the monthly payment options for annual passholders to really lessen the crowds at the park.
Disney officials said the monthly payment option that makes their annual passes more financially bearable will continue.
“If they really wanted to control demand, they would do away with monthly payments,” Valles said. “Also, a one day, one park ticket is still a good price compared to a concert ticket or a show on Broadway...[But] If the pricing was high and the crowds were moderate I would return to visit.”
Last year, in an effort to spread out the crowds, Disney introduced its three-level pricing. Some observers say the tiered pricing structure has worked, with less people flocking to the park, for example, on the highest-demand two-week period including Christmas and New Year’s Day.
On Sunday, prices for some annual passes will go up, too.
The Southern California Select and Southern California passes will be $339 and $469, respectively, $10 increases. Both passes have blackout days. The monthly payment option remains.
The Deluxe pass, with some Saturday and peak-holiday-period blackout days, is getting boosted by $20 to $619. The prices for the higher-end passes will remain the same.
In 2015, Disneyland posted an all-time record with 18.2 million visitors, an increase of 1.5 million from the previous year, according to the Themed Entertainment Association, an industry group that tracks theme park attendance.
Meanwhile, neighboring Disney California Adventure also reached record attendance with 9.3 million visitors.
However, according to Walt Disney Co.’s latest fiscal report, overall recent attendance is down 5 percent but revenue is up at Disney’s domestic theme parks. The company does not publicly break that number down for individual parks, though.
But with the Guardians of the Galaxy attraction opening this summer at Disney California Adventure, and a “Star Wars” land at Disneyland expected to land in 2019, demand should continue to be high for the Anaheim theme parks.
BY THE NUMBERS
Here’s what it cost to enter Disneyland between 2000 and now:
• 2000: $41 and $43 (price went up twice)
• 2002: $45
• 2003: $47
• 2004: $49.75
• 2005: $53 and $56 (price went up twice)
• 2006: $59 and $63 (price went up twice)
• 2007: $66
• 2008: $69
• 2009: $72
• 2010: $76
• 2011: $80
• 2012: $87
• 2013: $92
• 2014: $96
• 2015: $99
• 2016: $95, $105, $119 (depending on the day)
• 2017: $97, $110, $124 (depending on the day)
Source: Orange County Register archives
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