French wine distribution firm Ulysse Cazabonne acquires Lavinia

MADRID, 13 Feb.

French wine distribution firm Ulysse Cazabonne acquires Lavinia


The wine distribution company Ulysse Cazabonne, which is based in Bordeaux, has acquired Lavinia, a store dedicated to the world of wine and spirits, according to a statement.

With this operation, the founders of Lavinia have expressed confidence that this family adventure will embark on an "exciting stage" thanks to the renowned experience of one of Bordeaux's historic wine distribution companies.

For almost 50 years, Ulysse Cazabonne has been developing its work in the world of distributing great wines to professionals. Currently, he has a network of stable partners in nearly 75 countries and has contributed decisively to the international positioning of the great Bordeaux wines, as well as other top-level producers around the world.

An operation that has been possible due to the "passion that both firms have for the great wines and wineries of the world, the know-how and excellence that are the authentic cornerstone that connects these two houses."

Lavinia, founded in 1999 by Thierry Servant, transformed the traditional approach to wine marketing and distribution, giving it an important cultural dimension. Thus, the firm offers consumers access to the most famous wines in the world in its five boutiques located in France, Switzerland and Spain.

In addition, the company was also a pioneer in the digital transformation of the sector, as it expanded access to this experience with the creation of new 'e-commerce' platforms and tools.

The general director of Lavinia, Matthieu Le Priol, was "happy and proud" to "pass the baton" to Ulysse Cazabonne. "We are convinced that his experience will allow Lavinia to continue shining and will maintain the spirit of the Servant family project. Beyond the economic and commercial coherence of this acquisition, the strength of this project lies in the values ​​shared by our companies and a Common DNA in the wine sector that drives this project," he noted.

For his part, the general director of Ulysse Cazabonne, François Dugoua, explained this operation. "In our efforts to tirelessly support the development of the distribution of the great wines of Bordeaux and the world, the opportunity to integrate Lavinia into the activities of Ulysse Cazabonne seemed obvious to me," he noted.

"The Lavinia network, with the diversity of its offer, combined with the deep knowledge of its individual customers, reflects our vision and our will to spread the culture of great wines around the world," stressed Dugoua.

At the end of last year, Lavinia announced the closure of its emblematic store located on the 'golden mile' of Madrid, on Ortega y Gasset street, which closed on January 31, after the impossibility of reaching an agreement for the renewal of the commercial lease contract of the premises and which led to an employment regulation file (ERE) process that affected nearly 20 workers.

The company dedicated to the sale of wines and spirits specified that this closure did not affect the rest of the group's activity in Spain, so its online store, distribution and all B2B activity, as well as the two stores, remained active. that it has in the Community of Madrid, which are located in Moraleja Green and La Finca.