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NEW YORK, January 4, 2024/PRNewswire/ -- LILYSILK, the world's leading silk brand with a mission to inspire people to live spectacular, sustainable lives, is proud to commemorate its two-year partnership with TerraCycle® , a leader in innovative sustainability solutions.
Since the beginning of this collaboration, LILYSILK and its customers have made significant steps in recycling efforts, collectively reusing more than 1,493 items, totaling 878.3 pounds in weight.
These recycled silk products have found new life as raw materials and fillers for products such as mattresses, pet bedding and sports equipment. This remarkable recycling effort has highlighted the collective effort to reduce waste and effectively lessen the environmental footprint of discarded silk items.
Two LILYSILK customers who actively participated in the recycling initiative shared their opinions. Denise, one of the participants, expressed her delight at participating in the initiative: "There is this fantastic opportunity to really take this fabric and renew it." Aida, another LILYSILK customer, shared her rewarding recycling experience, stating, “Knowing that my old silk was being recycled sustainably gave me a sense of responsibility and pride.”
LILYSILK and TerraCycle® are confident that their partnership will continue to drive progress toward a zero-waste future. By expanding its dedication to sustainability, it aims to inspire more brands and consumers to join the movement towards responsible consumption.
"Our partnership with TerraCycle® has been an important step in making our brand more environmentally responsible," explained David Wang, CEO of LILYSILK. "We are proud of what we have achieved together in the last two years and we are committed to continuing to work towards sustainability."
"For the past two years, LILYSILK's Free Recycling Program has offered green-minded people a sustainable and responsible option for end-of-life items, and we're just getting started," he said. Tom Szaky, CEO and founder of TerraCycle®. Together with LILYSILK, we hope to help more consumers mitigate their carbon footprint and take care of the planet in the new year.”
To commemorate two years of impactful collaboration, LILYSILK and TerraCycle® invite people from all walks of life to join their recycling efforts. Interested participants can participate directly in the recycling initiative by visiting the dedicated recycling collaboration page, the LILYSILK website, or the TerraCycle® website and contribute to building a more sustainable future.
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