The basic idea of Alex Garden sounded good: The Americans bought in 2016, a bunch of Trucks and you are equipped with robots which were able to form automatically from a lump of dough of a Pizza with toppings in a Pizza oven in the car during the journey. The advantages of this business model are obvious: Gardens Startup-no need to rent Zume locally for baking and the pizzas are always fresh and steaming to the customer.
But the first Yelp reviews when Tests were less euphoric. Times the dough was not properly baked through, let the robot had placed too little Sauce and toppings on it. The most Annoying thing: Every braking and every pothole in the road, left the pizzas in the back to bounce the cheese from slipping, brought the robot from the concept. "After all, better than any cheap pizza", was one of the best Online reviews for Zume.
A Pizza delivery service as a Tech-StartupYou would think that a resourceful business man to test his idea, and if necessary would discard. In the best case, he would find ways to improve the concept. And it is not so, that the Garden would not have tried both. But once he got the money.
the Garden is considered one of the charismatic, extroverted founder of the Silicon Valley. His game company Relic Entertainment, he sold in 2004 for $ 10 million. The moving Pizza-robot-furnace, he had to leave a little later for a patent. 2015 followed together with the restaurateur Julia Collins, the founding of Zume.
A year after the botched Tests in San Francisco Garden before finally went with two Pizza Trucks in front of a property in the Bay Area. The Villa is owned by Masayoshi Son, CEO of Japanese Softbank and head of their 100 billion dollars of Vision Fund.
How to Garden Masayoshi Son bequatschteSon is known to have a weakness for eloquent founder. The Co-Working Startup WeWork from chatting to him, four billion dollars Investment, although the bare Figures off the never. Now the Vision Fund stands there in front of a billion loss.
the Garden was able to talk about Son. He sold his Pizza-robot-idea as not less than the "Tesla and Amazon fresh grocery". He told the Son of his Vision of a "Gigaranch", on the ingredients for the pizzas should be ecologically grown.
The Japanese bite on: $ 375 million from the Vision Fund, he invested in Zume with the prospect of once again the same sum, should be the Startup successfully. SoftBank share of 43.91 EUR -1.40 to (-3,08%) Tradegate
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it began with the selection of personnel, such as the financial news Agency Bloomberg reported. Therefore, dedicated Garden, numerous programmers. To save money, it called on fresh graduates from schools that had specialized more on Bootcamp-like Crash courses. Others had previously worked for a Porn platform, and hit by a huge data leak in the headlines-the best reference for a new Job.
However, the programmers were not incapable of, but the Garden, when it came time to create a Plan for you and pull it off. So he had his team of developers months to Sensors that detected when a Pizza was too cold for the delivery – the technique was never used.
Then Garden bought with the Softbank money, a Startup that specialises in sustainable packaging – without knowing beforehand that their cartons contain a substance that the U.S. environmental protection Agency has banned in food packaging because it is harmful to humans. With the SCC-exchange of letters next to values, and in the short term and the long term Top return on investment! (Partner quote) Here is an exclusive 30-day free trial!
Ultimately, he negotiated for months to no avail with UPS and FedEx to 10,000 of the Vans for its business model. At the time, done the idea with the moving pizza ovens already in place. His robot baked the pizzas at the time in Parking lots, from where a courier driver to Mopeds delivered to customers.
360 employees need togo To Zume, however, was nothing more than any delivery service – and there are in the US, at least as many as in Germany. The great advantage to need, thanks to the robot staff, had done at the time already. Zume needed a lot of helpers to load the Trucks with the ingredients and the finished pizzas to deliver. Co-founder Collins had recognized the Problem early and already in 2018 to be adopted.
Meanwhile, the Garden is hardly even present in the office. Allegedly he prefers Muscle Cars on a nearby track. In January, he came again to the premises to lay off 360 employees and to announce that Zume will now focus on sustainable packaging for other delivery services.
This will not happen with the money of Softbank. The Bonus was never activated, money is itself the Son in the project. For the Bank the loss is a non-issue. Overall, the Vision Fund has made with its Investments so far, about 24 percent gain, because the $ 375 million loss fall by Zume weight.
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Date Of Update: 18 February 2020, 14:00
