Roobet's Ganjaroo manager makes it rain for the most important day of the year.
LONDON, April 22, 2023 /PRNewswire/ -- Roobet, the pioneering entertainment brand and one of the world's fastest growing crypto casinos, has announced its biggest giveaway in company history, all thanks to its newly appointed CEO. Ganjaroo, Snoop Dogg. The campaign, "Make it Rain with Snoop Dogg," is the fruit of the groundbreaking partnership between Snoop and Roobet, who continue to push the boundaries of digital entertainment, this time drawing on cultural phenomena that have historically been "too taboo" for brands.
As head of Roobet's Ganjaroo, one of Snoop's key strategic priorities is to ensure that the Roobet brand shines during major digital pop culture events. And Roobet doesn't shy away from unique opportunities to have fun, interact, and reward the community from him. Thus, under the directive of the person in charge of Ganjaroo, the company is offering more than 420,000 dollars in cash and prizes throughout a month of duration and the celebration of the entire community of its favorite day of the year, April 20 (20/ 4), true to his signature over-the-top style.
During the celebration, Roobet players will divvy up the chance to win life-changing amounts of money, including a $100,000 grand prize, over 100 backstage passes, Meet
If you want to increase your chances of winning 5x, you can try your luck at Snoop's HotBox, the legendary new addition announced last month. Snoop's HotBox is Snoop's take on Roobet's original viral game Crash, combining Snoop's signature charisma with the excitement of one of the world's best online casino games. It's clear that neither Snoop nor Roobet are afraid to break the mold and continue to make history in their unique partnership.
Roobet, with the mission of being the next generation of casinos, was the first to make this type of collaboration a reality. As part of the 4/20 celebration, HotBox players will automatically receive five additional prize draw entries.
"I'm always excited to celebrate the biggest day of the year, but this 4/20 I'm thinking about kangaroos," said Snoop Dogg. "We're breaking ground, sharing the love and doing it the Snoop Dogg way. It's about surprising the fans and keeping the industry expecting. We do it 100% Roo."
Roobet co-founder Matt Duea smiles: "Yeah, when Snoop is your boss Ganjaroo, 4/20 basically becomes a company party. We're honored to have a brand, a community - and a board of directors! - who enjoys this sense of humor. Both Snoop and Roo like to think and do things differently, get outside the box of marketing and take every opportunity to give back to our fans and players. No matter how little conventional as it is. Roooooooo!"
More details about the raffles, prizes and contests will be announced in the coming days.
NEAR ROOBET:
Roobet is the forerunner of the disruptive and explosive cryptocurrency industry and is celebrated in the crypto and gaming spheres as we see a sea change in gaming from offline to online. As one of the world's fastest growing fully licensed crypto casinos, Roobet offers a state-of-the-art entertainment experience on an innovative and secure platform accessible to players around the world. Roobet offers over 3,300 games from top-class iGaming studios, a fully-featured Sportsbook, plus original IPs. What started as a niche casino for cryptocurrency enthusiasts has gone mainstream, with over 3 billion bets placed abroad. With over 300 million views on TikTok, Gen Z and millennials are speaking out: Roobet is a casino "for the internet, for the internet".
Roobet, a division of Raw Entertainment B.V., is on a mission to advance the everyday applications of blockchain and cryptocurrency technology, while supporting the creator economy from which it was born.
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