She doesn't want to hide it anymore. In her new album Emmanuelle, Rosie Valland presents herself as a 100% assumed pop artist.

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After having for a long time, by her own admission, unveiled "a universe on the reserves where everything was hidden and blurred", the singer-songwriter from Granby, who we knew thanks to her albums Partir avant( 2015) and Blue (2020) are now walking openly in the footsteps of Angèle, Justin Bieber and James Blake.

"I wanted things to be very clear, very clear, that there were few things in my songs, but that everything was assumed, that everything was strong. I wanted us to hear the elements that make up the song, ”she told the Journal.

Assuming one's pop identity thus becomes a way of realizing one's childhood dreams. A first box was checked when she heard the No thank you excerpt on the radio, a career first for Rosie Valland.

“She was accepted at Rouge FM. I'm very proud of it. It's part of the dreams that the little girl in me had. I dream of winning a Félix, I dream of going to Tout le monde en parle. It is certain that it is a more accessible album and I hope that it will resonate. »

The voice ahead

Quite short with its eight songs and three interludes totaling 25 minutes of music, Emmanuelle (a reference to her real name Rose-Emmanuelle) also features Rosie Valland's voice as never before. .

"When I listen to singers like Céline Dion, it's the voice that touches me," she explains.

To build minimalist, accessible and soothing melodies, Rosie Valland says she worked in the American way by focusing on the strength of numbers.

"I've worked with a lot of people. It's an album that was made over a year, I worked with beatmakers. There was a lot of production, a lot of post-production,” says the singer, who found that “well-made pop is complex.”

"There's a reason twenty people work on a Justin Bieber song. The best in the world compose songs that you remember in a second. In Dua Lipa's songs, there are amazing bass lines. I see a lot of virtuosity. »

At the Angele

With the recent publication of Non merci, a parallel was quickly drawn with Angèle. On a dancing rhythm, the feminist who sleeps in Rosie Valland denounces with a refreshing without embarrassment the men of the music industry who have belittled her.

Launched earlier this week, Tour à tour uses the same recipe, this time to talk about our "propensity to forget our shadows".

Like the Belgian star, the electro-pop rhythms serve as a joyful coating for a serious and/or sarcastic discourse.

"She's an artist that I admire a lot in the sense that she shows that it's possible to do this in French," says Rosie Valland. There is a way to say things and make it sound good, be it singing and dancing. After that, I have my own universe, but it is certain that it is an influence. »

*** Emmanuelle, by Rosie Valland, available October 28. Show-launch on November 23, at the Ministère, in Montreal.