MILAN, March 23, 2023 /PRNewswire/ -- Poste Italiane has done it again! The biggest home delivery player in Italy continues to break boundaries and expand the reach of delivery logistics with its new "Fresh Deliveries" initiative. This service consists of the delivery of fresh food in refrigerated vehicles according to the customer's preferred delivery schedule, which represents an important milestone for the Italian national mail.

This project was made possible by Poste Italiane's delivery service powered by Milkman Technologies, a technology platform that is the IT core of this business transformation for Poste Italiane's last-mile operations. Poste Italiane continues to rely on Milkman Technologies as its unique home delivery platform, a technology that encompasses the entire last-mile process, from order ingestion to final delivery. With this in mind, Milkman Technologies continues to innovate in logistics, considering sustainability and the consumer as relevant factors for resilient supply chain management.

Being at the forefront of logistics technology is no easy task. However, what is an even bigger challenge is bridging the gap between technology and customer needs. Logistics technology solutions like Milkman Technologies must look beyond the product and cater to the specific needs of the customer, ensuring that the company's value proposition matches the market they are targeting. For this reason, Milkman Technologies will attend one of the main logistics and supply chain management conferences in EMEA, Leaders in Logistics in London on the 28th and 29th of March. This event serves as a platform for logistics professionals to connect, share ideas and meet with industry experts to discuss market pain points, urgent needs and winning strategies, similar to Poste Italiane's business transformation.

Luca Krueger, Director of Revenue at Milkman Technologies, will participate in the panel discussion at the event "Balancing Customer Convenience with Speed, Cost and Sustainability", three essential factors in driving demand today. The panel is held together with representatives from Correios de Portugal, Asendia, John Lewis Partnership and Via.Delivery. Discussion will focus on rethinking convenience, using customer data to provide personalized delivery options, navigating the returns challenge, and exploring out-of-home delivery for the industry.

"We are delighted to participate in the Leaders in Logistics conference and to share our knowledge with other logistics professionals," says Luca. Learn more on the Leaders in Logistics website.

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